Food for Thought Can a high-end restaurant and cooking school revolutionize a country’s social welfare? Gustu, heralding out of La Paz, Bolivia, is up for the challenge. If you’re looking for a tasty article to savor this weekend, and a bit of inspiration, we recommend this piece from the latest issue of the New Yorker. […]
Read MoreMake Less eWaste – Apple Launches Electronic Recycling Earlier this week, Apple announced its latest round of product upgrades in usual fashion. However, this presentation also included one product not for sale – Liam, Apple’s new recycling robot. The tech giant’s first major foray into combating e-waste signals important reprioritization of business goals and production […]
Read MoreRed is going green. The iconic feathered flyer of Rovio’s wildly popular Angry Birds game series has been named a United Nations ambassador to help raise awareness for both climate change and practical steps that young people can take to help in the fight against it. Announced on March 20th, 2016, also known as the […]
Read MoreWith the multitude of designated cause celebration days, it can be difficult as a brand to determine which one(s) you should have a voice in. Today is World Water Day, as officiated by the UN, and there has been an important shift in the conversation from one purely of just access to clean water to […]
Read MoreA Bright Idea for Climate Awareness This Saturday evening marks the return of Earth Hour, WWF’s initiative to “shed light” on climate change and its effects. From the hours of 8:30 – 9:30 local, participants will power down to raise awareness for the issue, while simultaneously helping to reduce carbon emissions. As part of the […]
Read MoreThe Republican Party is experiencing, as one journalist aptly put it, “a hostile takeover.” Unless you’ve been living in some pleasant suspension from reality (and if you have, please share your secret), you’re probably no doubt aware that Donald Trump is the current front-runner for the Grand Old Party’s presidential nomination. The popularity and surprising […]
Read MoreThe COVID-19 tailspin is real, but we can and will rally. We are in this together. From global enterprises to start-ups, every business and brand is facing daunting questions. How will we care for our team? What do we say to our audiences? How can we show up with leadership and inspired action?
We First has developed two customized tracks - one for those new to purpose and one for those with an established purpose - to help you survive and thrive in this unprecedented time.