As our world continues to see the forces of digital media and purposeful brands converge, we are continually inspired by companies seeking to harness and share the power of storytelling for good in novel ways. We recently caught up with Mika and Emi Onishi, co-founders of UPTOGOOD (www.UPTOGOOD.org) – “a content and social network for […]
Read More1. A Reason for Optimism If you’ve every had the pleasure of hearing him speak, then you may have noticed that our founder and CEO is from the land down under. And now, besides for its famous pies, Australia is giving Simon another to be proud by rolling out ambitious plans for a carbon-free energy […]
Read MoreLast month, the World Surf League (WSL)—the sport’s title-bestowing governing body and tour organizer—announced its new philanthropic effort PURE, short for Progressive Understanding and Respect for the Environment. Launched in conjunction with Columbia University’s Earth Institute, PURE is the first part of a larger effort that aims to transform surfers of all stripes, on beaches […]
Read MoreThe Power of Mums Conscious Magazine, the only publication dedicated to sustainable business, talks the power of mothers to build legacies. Check out this moving piece that celebrates the leading women in our families’ lives. Women in Country Leadership. Only 3 countries around the world have more female managers than male, as reported by the […]
Read MoreIn its third year, Fashion Revolution Week brings awareness to the true cost of fashion – to both people and planet – with the goal of engaging everyone across the entire fashion value chain to catapult more sustainable industry practices. What initially started as a one-day event response to the horrifying incidents of Rana Plaza […]
Read More1. Save Time and Water What if you could give yourself an extra twenty minutes or so each morning and cut down your water usage in the process? (And still be sparkly clean, of course.) Sounds pretty good, right? The makers of DryBath are here to show you how. And for even more innovative water-saving […]
Read MoreThe COVID-19 tailspin is real, but we can and will rally. We are in this together. From global enterprises to start-ups, every business and brand is facing daunting questions. How will we care for our team? What do we say to our audiences? How can we show up with leadership and inspired action?
We First has developed two customized tracks - one for those new to purpose and one for those with an established purpose - to help you survive and thrive in this unprecedented time.