With the Fourth of July holiday fast approaching and another summer grilling season heating up, we’re exploring the growing number of start-ups providing palatable alternatives to ground beef, and in the process, reducing its cost on both animals and the environment. In fact, agriculture causes a quarter of all greenhouse emissions, 80% of which comes […]
Read More1. Floating a Bright Idea As the price for solar energy continues to drop and become more and more viable, engineers are finding unique and innovative uses for the tiles. One of these involves placing solar farms on top of reservoirs and other bodies of water, which saves energy by cooling the tiles, while also […]
Read More1. Pledge To Fight Plastic Pollution Adidas is giving away pairs of its super limited edition sneakers partially made from recycled ocean plastic and illegal fishing nets. Launched in conjunction with Parley’s A.I.R. initiative, all you have to do to be entered is post an Instagram video pledging your commitment to help end ocean plastic […]
Read MoreOne of the benefits of modern technology is the ability to view distant parts of the world in vivid, candid detail like never before. This connectivity allows us to see a Fijian sunset in real-time over Snapchat, cheer a winning soccer goal in South America on Periscope, or to contemplate a puddle in suburban England. […]
Read MoreAs the environmental properties of products we use and consume become elevated, so too is the packaging that contains them. Spearheaded by Saltwater Brewery, the edible six pack ring beer holder is the first time a 100% biodegradable packaging is implemented in the industry. Their mission now? Challenge the big brewers to do the same […]
Read More3 Moments of Joy – Sheryl Sandberg’s Commencement Speech at UC Berkeley On May 14, Sheryl Sandberg gave her commencement speech at UC Berkeley where she publicly spoke for the first time about her husband’s sudden death. Sheryl also spoke about one coping mechanism and exercise that is actually proven to instill a sense of […]
Read MoreThe COVID-19 tailspin is real, but we can and will rally. We are in this together. From global enterprises to start-ups, every business and brand is facing daunting questions. How will we care for our team? What do we say to our audiences? How can we show up with leadership and inspired action?
We First has developed two customized tracks - one for those new to purpose and one for those with an established purpose - to help you survive and thrive in this unprecedented time.